Skip to content

About Funnel Rating

Last updated Sep 28, 2026

Funnel Rating was built for businesses that compete locally for high-value search terms — dentists, contractors, law firms, clinics.

We do two things:

  1. Keyword exclusivity. You claim a commercial keyword in your market. While you hold it, no other Funnel Rating customer can.
  2. Funnel scoring. We crawl your funnel and the competitors ranking for that keyword, score everyone on the same published rubric, and tell you what to change.

Our methodology is public on the methodology page. Our crawler is polite and identifies itself — see the crawler policy.