Pricing
Your plan sets how many keywords you can hold and how deeply we audit them. Each keyword is priced by what it is worth in its market.
Silver
One exclusive keyword with a monthly funnel audit.
$290/mo
+ keyword price for each keyword you hold
Start with Silver- Exclusive keywords: 1
- Audit frequency: Monthly
- Competitors tracked per keyword: 3
- Score history: 3 months
- Recommendations: Top 5
- PDF reports: not included
- Team seats: 1
- Analyst review: not included
- API access: not included
Gold
Most popularThree keywords, weekly audits, PDF reports and quarterly analyst review.
$590/mo
+ keyword price for each keyword you hold
Start with Gold- Exclusive keywords: 3
- Audit frequency: Weekly
- Competitors tracked per keyword: 5
- Score history: 12 months
- Recommendations: All
- PDF reports
- Team seats: 3
- Analyst review: Quarterly
- API access: not included
Platinum
Ten keywords, daily audits, white-labeled reports, API access and monthly analyst review.
$990/mo
+ keyword price for each keyword you hold
Start with Platinum- Exclusive keywords: 10
- Audit frequency: Daily
- Competitors tracked per keyword: 10
- Score history: Unlimited
- Recommendations: All + analyst notes
- PDF reports: White-labeled
- Team seats: 10
- Analyst review: Monthly
- API access
How keyword pricing works
Monthly total = plan + the price of each keyword you hold. A plan’s keyword quota is the maximum you can hold at once; you only pay for the keywords you actually claim.
Keyword prices come from three published inputs: estimated monthly searches, what advertisers pay per click for the term, and the size of the market. “Dental implants” in New York is worth more than a niche term in a small town, so it costs more.
Your price is locked when you claim. If you cancel, your keywords are held for 14 days before returning to the market.
Current price range in our inventory
- crm software for small business · Global (all markets)$22,500/mo
- dental implants dallas · Dallas, TX$1,500/mo
- dental implants denver · Denver, CO$657/mo
Billing questions
Can I change plans?
Yes, at any time. Upgrades are prorated. If you downgrade to a plan with fewer keywords, you choose which keywords to keep first — we never drop one silently.
What does “exclusive” mean?
While you hold a keyword in a market, no other Funnel Rating customer can claim it in that market. It does not stop anyone from bidding on it in Google Ads — it guarantees that you, and only you, get our audit and competitive intelligence for it.
Why is exclusivity per market?
A dentist in Houston does not compete with one in Manchester. Search results are local, so scores are measured per market. National or global exclusivity is available as a premium add-on.
How are keyword prices set?
From the keyword’s search volume, what advertisers pay per click for it, and the size of the market. High-value keywords in large cities cost more than niche terms in small markets.
What happens when I cancel?
Your keywords stay reserved for you for 14 days. Resubscribe within that time and you keep them; after that they return to the market.